At the request of one of our florist customers, this function was added recently and should prove popular with restaurants, hairdressers, clubs and anyone in the gift or entertainment markets. Using a simple form, visitors can set up their memorable dates, with the name, relationship and occasion they need to celebrate. Each week, the site owner gets a list of forthcoming anniversaries, birthdays and other regular party dates for the month or week in prospect (you get to choose the lead time). Then, to add the personal touch, you can call, email or send a card to all the people who should be remembering something so that they can a) remember, and b) make sure they buy their celebrations from you.